https://yasminemolavi.com/swell-investing daily 0.75 2019-02-11 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549862808664-9DXESRVXTMXREMFC1SX2/Desktop+Portfolio+Page.png Swell Investing - Desktop & iOS Experiences https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548458606473-4VWD4AM0H1UA9IWOPUN4/Swell+Case+Study+Mobile+Account.png Swell Investing - Desktop & iOS Experiences https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790031975-11SHPRO5JISJ64X8XZB0/Farewell+Case+Study+-+Thumbnail.jpg Swell Investing - Desktop & iOS Experiences - Farewell https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548019855631-7Z4WMX28MK0A10U78VHM/User+Interviews+3%3A2++sketch.png Swell Investing - Desktop & iOS Experiences https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549863622899-IDIJMJ3YERRHNJMDZ8JT/Desktop+Before.png Swell Investing - Desktop & iOS Experiences Swell web app at launch - May 2017 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548789831204-OV6315Y8DSXMMZZPPMJ2/Swell+Case+Study+Hero.jpg Swell Investing - Desktop & iOS Experiences https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549865586976-4U6DEOOJCO9JSSKC8S1E/Beacon+Thumbnail.jpg Swell Investing - Desktop & iOS Experiences - Beacon https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549652427155-TPJUT2TIGLE5YQJ1V7UL/Vision+House+Thumbnail.jpg Swell Investing - Desktop & iOS Experiences - P&G Vision House https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549652578327-ZTVO079KM8XUTLDA1U5E/Steps+to+Tolerance+Thumbnail.jpg Swell Investing - Desktop & iOS Experiences - Steps to Tolerance https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549863557091-ASBRCL61Z19GO49X34VT/Desktop+After.png Swell Investing - Desktop & iOS Experiences Swell web app redesign - January 2018 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548019832505-FRAYH6K62UIHM3H8K97W/User+Interviews+3%3A2++sketch+2.png Swell Investing - Desktop & iOS Experiences https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790100891-R8SJZ9VBP6YCKYAXT115/Fandango+Thumbnail.jpg Swell Investing - Desktop & iOS Experiences - Fandango Movieclips https://yasminemolavi.com/fandango daily 0.75 2019-02-08 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790576619-ML360A9TCXXEME4RBRLR/Fandango+Case+Study+Hero+Image+-+3%3B2.png Fandango https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790641714-IKPACFKUTSG0K529BHHA/Fandango+Case+Study+Hero+Image+-+3%3B2++Copy.png Fandango https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790756639-XHB9JPIXTSP89RBOE5MJ/Beacon+Thumbnail.jpg Fandango - Beacon https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549653713690-GPIJCZM33TY2RXY4T36L/Vision+House+Thumbnail.jpg Fandango - P&G Vision House https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790717910-SRHTE7UP5HXSF8QQA4CL/Farewell+Thumbnail.jpg Fandango - Farewell https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548045060155-9IBO5810B0MMYESZIAKY/App-Flow-01.jpg Fandango epic prioritization map for the dev/design team https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790684733-AAMTQ5VWZJ11KND9QNVI/Swell+Thumbnail.jpg Fandango - Swell Investing Swell Investing https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549653660888-JXC3Z2FJ070AHQOBT2M3/Steps+to+Tolerance+Thumbnail.jpg Fandango - Steps to Tolerance https://yasminemolavi.com/beacon daily 0.75 2020-05-30 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549865958543-O1X2SVHT0YOXY542198I/Beacon+Case+Study+Style+Tiles.png Beacon I started with a barebones version of the style tiles for the dev team to work off of, this included colors, fonts and branding. I then layered on to it as the project went on, and we had more definition around the app’s visual design. https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790353324-4MGJNXFFWMWI6X4CKP6D/Swell+Thumbnail.jpg Beacon - Swell Investing https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549864562390-T2CKJ57K1BKCMSGU9W8T/Beacon+Case+Study+Hero+Image+-+3%3B2.png Beacon https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548104055269-XRCI6LGBDMQVJE7Y0BG4/Beacon+Booking+Flow+Sketch.jpg Beacon To get ahead of the development team, I created paper prototypes which they were able to work off of, until wireframes and/or visual designs were ready. https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549653270739-L3XHXDO6VPBIUXC75FW5/Steps+to+Tolerance+Thumbnail.jpg Beacon - Steps to Tolerance https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549653319370-RAAUHAHM9147AFYPITFF/Vision+House+Thumbnail.jpg Beacon - P&G Vision House https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790385576-TJJP33MW19MJKXMF8TLO/Farewell+Thumbnail.jpg Beacon - Farewell https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549865441736-3IO3PQSGO2ZZO7FO2UF4/Beacon+Case+Study+Image+2.png Beacon We applied our learnings about frequent flyer preferences to the app’s profile view. Members were able to inform Beacon’s concierge staff of their preferred name, special requests, and allergies before even boarding a flight. https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790439634-9RAQ2YX3O19EJH9T65H3/Fandango+Thumbnail.jpg Beacon - Fandango Movieclips Fandango Movieclips https://yasminemolavi.com/farewell daily 0.75 2019-02-08 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790856180-NR5BDRIZ39L88FZ6KLKI/Farewell+Case+Study+Hero+Image.jpg Farewell https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548122790848-Z1T5ZE2ENCRY2EPVAP6Y/Farewell+Case+Study+-+weekly+plan+flow.jpg Farewell skip a meal experience https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549653105401-T28TLUEWLR8B0UHUTOYP/Vision+House+Thumbnail.jpg Farewell - P&G Vision House https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790962714-5WQW9723RUHJ569VXDRZ/Beacon+Thumbnail.jpg Farewell - Beacon https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790942605-JL6V9KC0JZ3R014085J9/Fandango+Case+Study+Project+Thumbnail.jpg Farewell - Fandango Movieclips https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548120869111-PA3ON9VAI0CJNR8DYTA8/Weekly+Plan+Sketch Farewell adding the number of people you planned to cook for allowed for the app to increase the portions of recipe ingredients needed for preparing meals. https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790906318-U3K3XKQT3B84X18YWFH1/Swell+Thumbnail.jpg Farewell - Swell Investing https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549652891724-10WRLH7LTJYZTGFA9ROY/Steps+to+Tolerance+Thumbnail.jpg Farewell - Steps to Tolerance https://yasminemolavi.com/steps-to-tolerance daily 0.75 2019-02-08 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549589215665-CHF0NFY1REKUE3YY4PBX/World+Atlas+Illustration.jpg Steps to Tolerance https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549312705986-SLEIMBBWWR660JIOVJYA/Hero+Image.jpg Steps to Tolerance https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549651850460-R3XYVX0PV57VN9RWP2BI/Beacon+Thumbnail.jpg Steps to Tolerance - Beacon Beacon https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549584699129-0UNS4KA6UU8M3WZ1Y7CG/Full+set+illustration.jpg Steps to Tolerance https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549651727868-KHIWEJTWQUHMAIZDG810/Vision+House+Thumbnail.jpg Steps to Tolerance - P&G Vision House https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549651797875-99VKAY08FTHRNIZWEO24/Farewell+Thumbnail.jpg Steps to Tolerance - Farewell Fandango Movieclips https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549589006798-CVL9UIDL8BNXNDRT9YLR/Steps+to+Tolerance+Map.jpg Steps to Tolerance https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549651278325-4Y9ECP5ZTA94MY12KM1V/Steps+to+Tolerance+Thumbnail.jpg Steps to Tolerance - Swell Investing https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549651988847-H30W6TFXG08WKDB29BWR/Fandango+Thumbnail.jpg Steps to Tolerance - Fandango Movieclips https://yasminemolavi.com/vision-house daily 0.75 2019-02-11 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790385576-TJJP33MW19MJKXMF8TLO/Farewell+Thumbnail.jpg Vision House - Farewell https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790439634-9RAQ2YX3O19EJH9T65H3/Fandango+Thumbnail.jpg Vision House - Fandango Movieclips Fandango Movieclips https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549652769985-O54R389EZGQ5WGKNECG6/Beacon+Thumbnail.jpg Vision House - Beacon https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549652710101-4JS9L338OR3M48JBSLLN/Steps+to+Tolerance+Thumbnail.jpg Vision House - Steps to Tolerance https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549598791511-VIH880RTJQ0IR3YNHNTV/Retail+Look+2.jpg Vision House https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1548790353324-4MGJNXFFWMWI6X4CKP6D/Swell+Thumbnail.jpg Vision House - Swell Investing https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549866168894-NKUBEW1UZSO5FRSWGICG/visionhouse.jpg Vision House https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549598730689-EBFDYJGTHECJB43VBIHV/Retail+Look+1.jpg Vision House https://yasminemolavi.com/caffeination daily 0.75 2019-02-11 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549751961203-LVKY8JVG1B5UEO6C0CAI/The+Foodie.jpg Caffeination https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752739360-MK0SCUJPNA5RD4MDZJQ1/100+Headjobs+Thumbnail.jpg Caffeination - 100 Headjobs https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752886011-N0VAKWG7TCRJKACVRHW1/Ceramics.jpg Caffeination - Pottery https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752476545-R8CSOZBAU0CB1X6DJN8F/The+professional.jpg Caffeination https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752560738-UK4ECJQF3FVWEJXHC61C/Tradesman.jpg Caffeination https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775931135-FJ9L3U8EZO0T8GSKJ49A/Housecat+thumbnail.jpg Caffeination - Hillcat / Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775446785-FNRV4D2TD0XJUZ5Q8MJW/Persianisms.jpg Caffeination - Persianisms https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775759803-ZKUGTHZ0VWBNIRY3TWJI/Platters+Thumbnail.jpg Caffeination - The Art of the Snack Platter https://yasminemolavi.com/persianisms daily 0.75 2019-02-11 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549777643475-OMW4I5CGIZ3OLS4Q93BQ/Coffee+Illustration+Thumbnail.jpg Persianisms - Caffeination https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549777316695-GSBFUBSGAHKFY1ZDH65I/Sibeeleh+Chagh.jpg Persianisms https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752739360-MK0SCUJPNA5RD4MDZJQ1/100+Headjobs+Thumbnail.jpg Persianisms - 100 Headjobs https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549777082679-WUA5KFY7ZB71VB4MZ1SG/Khoda+va+khorma.jpg Persianisms https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775931135-FJ9L3U8EZO0T8GSKJ49A/Housecat+thumbnail.jpg Persianisms - Hillcat / Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775759803-ZKUGTHZ0VWBNIRY3TWJI/Platters+Thumbnail.jpg Persianisms - The Art of the Snack Platter https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752886011-N0VAKWG7TCRJKACVRHW1/Ceramics.jpg Persianisms - Pottery https://yasminemolavi.com/100-headjobs daily 0.75 2019-02-11 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775931135-FJ9L3U8EZO0T8GSKJ49A/Housecat+thumbnail.jpg 100 Headjobs - Hillcat / Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549908628374-UXVPNAAO016VSLIJE8WG/100-head-jobs-narrow.jpg 100 Headjobs https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775446785-FNRV4D2TD0XJUZ5Q8MJW/Persianisms.jpg 100 Headjobs - Persianisms https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752886011-N0VAKWG7TCRJKACVRHW1/Ceramics.jpg 100 Headjobs - Pottery https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549784946237-A59ME2M7Y282EPG4BW3I/Coffee+Illustration+Thumbnail.jpg 100 Headjobs - Caffeination https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775759803-ZKUGTHZ0VWBNIRY3TWJI/Platters+Thumbnail.jpg 100 Headjobs - The Art of the Snack Platter https://yasminemolavi.com/hillcat-housecat daily 0.75 2019-02-11 https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549782511225-PWP4AB43GZ096FV5NVP5/The+Mouse+Juggle.jpg Hillcat Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549782597772-5J1EE5NL9UND7YYTIGAH/Tsunami+Grief.jpg Hillcat Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752739360-MK0SCUJPNA5RD4MDZJQ1/100+Headjobs+Thumbnail.jpg Hillcat Housecat - 100 Headjobs https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549782449391-C2M7ZU8FUCNJJBX39NTX/Hoi+An+Suit+Step.jpg Hillcat Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549782473061-LPRU5Z00LN4RWN1BBHPH/The+Mammie+Bounce.jpg Hillcat Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549752886011-N0VAKWG7TCRJKACVRHW1/Ceramics.jpg Hillcat Housecat - Pottery https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775759803-ZKUGTHZ0VWBNIRY3TWJI/Platters+Thumbnail.jpg Hillcat Housecat - The Art of the Snack Platter https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549782573764-GXSIXB3B1PEGWJ4BWO4V/Worldly+Distrations.jpg Hillcat Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549782719290-N02I5FCUQHK0VDE2ODNN/Coffee+Illustration+Thumbnail.jpg Hillcat Housecat - Caffeination https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549781617720-NQDEQ0CFPX7E57HMI10O/Buy+Something.jpg Hillcat Housecat https://images.squarespace-cdn.com/content/v1/5c3f7d1f365f02cfd4979864/1549775446785-FNRV4D2TD0XJUZ5Q8MJW/Persianisms.jpg Hillcat Housecat - 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